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The Lab had an existing website built on Wix, but it lacked clarity and consistency. Key usability issues included low contrast text, small font sizes and buttons that appeared clickable but weren’t linked, which created confusion for users. The goal was to improve the overall experience, making the site easier to navigate and more aligned with the brand.

The Brief

I carried out a UX audit to identify usability and accessibility issues across the site. Using these insights, I created redesigned page layouts in Figma that improved structure, hierarchy and clarity. I then rebuilt the website in Wix, implementing the new designs and using repeaters and the Wix CMS to make content easier to manage and update.

My Approach

The new site is clearer, more consistent and easier to navigate, improving the overall user experience. The use of repeaters and CMS functionality means the site is now more maintainable, allowing the client to update content more easily as the business evolves.

The Outcome

Homepage showing a hero banner that says 'committed to health, safety, & hygiene'
About us page that features a 3 column grid with the reasons to visit (hygienic, safe, practical).
Book a treatment page showing the booking guidelines next to a 'scroll to booking' button
Price list page with tables for each service type using wix CMS with banded rows in white and grey to improve scannability
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